One booking. One platform. One accountability.
Plan your next event in one booking.
Not ten phone calls.
Salt & Pepper is an AI-native event services marketplace — food catering operated directly, every other event service delivered through verified partners. Transparent pricing, HACCP-standard kitchens, one point of resolution.
First 100 customers get ₹1,000 off their first booking · Guwahati · Oct 2026
The Problem
India's events market is unstructured.
No platform owns the occasion.
Not fragmented — unstructured. No published prices. No standards. No paper trail. Every event today requires 6–10 vendors booked across phone calls and WhatsApp. No one is accountable when something goes wrong.
For customers
- A single occasion — wedding, corporate dinner, ceremony — needs venue, caterer, photographer, decorator, musicians, makeup, priest
- Opaque pricing; negotiate every vendor separately
- No quality guarantee — when something goes wrong, no single point of resolution
For venues & service providers
- Irregular, unpredictable demand — dependent on word of mouth
- No growth path for quality-focused operators — opacity protects the mediocre
- No standards, no discovery — quality operators cannot differentiate themselves
Value Proposition
One booking. One platform.
One point of accountability.
For customers
- Book food, venue, photography, decoration, music, makeup — one platform, one booking
- Transparent pricing — upfront, in rupees, food weighed at handover
- HACCP-verified kitchen — every food order, enforced, not claimed
- Clear dispute resolution — one point of accountability
For venues & partners
- Join the platform — immediate discovery, no upfront lock-in
- Platform orchestrates bookings, CRM & demand forecasting — AI-assisted from Day 1
- Verified partner badge — Salt & Pepper quality signal, not just a listing
- Build demand pull — the platform markets the venue, not just the food
We're launching in Guwahati first.
Be the first to know.
Salt & Pepper goes live in October 2026 — starting with Guwahati, expanding city by city across India.